Combine the power of out of home with mobile to create increased awareness and engagement opportunities with your target audience through interactive mobile advertising.
Out-of-home advertising and mobile are natural partners, remind consumers of your brand while they have the power to search, share, and transact in the palm of their hands.
Take a look at how to connect to your mobile messaging through out-of-home ads. We are launching our mobile network with geo-fencing so stay tuned for our future deployments!
Of OOH Consumers*
*Source: Touchpoints USA Billboard Study, 2012
A geo-fence is a virtual perimeter for real-world geographic areas, and can be dynamically generated. It can be a predefined set of boundaries, like a radius around an advertiser location or out of home ad.
Geo-fencing advertising activates mobile content to a series of apps/mobile website based on pre-defined coordinates.
Advertisers have the opportunity to combine the impact of OOH at a specific location with precise mobile targeting at that same location that can be delivered to a variety of audience segmentations.